World of Warcraft franchise director John Hight says Blizzard Entertainment isn’t using generative AI in the massively multiplayer online game (MMO).During a recent interview with IGN at the Game Developers Conference 2024,  Hight explained that AI is the most exciting thing for the games industry right now, specifically machine learning, a tool that has been used by studios for years to make tasks easier for developers, not generative AI.In the case of World of Warcraft, the team uses machine
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