Apple is secretly spending big on a ChatGPT rival that will reinvent Siri and AppleCare

Apple is apparently going hard on developing AI, according to a new report that says it’s investing millions of dollars every day in multiple AI projects to rival the likes of ChatGPT.According to those in the know (via The Verge, citing a paywalled report at The Information), Apple has teams working on conversational AI (read: chatbots), image-generating AIs, and ‘multimodel AI’ which would be a hybrid of the others – being able to create video, images and text responses

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