From 2000 until 2018 a new category of car called ‘crossover’ – a cross between your average car and an SUV – grew to take up 40% of the automobile market. This category became highly popular amongst consumers because of its notable blend of utility and versatility but at a lower price point than SUVs. Like many companies, Ford decided to capitalize on this increasingly popular style and, in 2008, launched the Ford Flex — an update to the 2005 Fairlane
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