What Went Wrong With The Chevrolet Citation? Why The Hatchback Failed

The automotive industry landscape in 1980 was tumultuous, especially for some American manufacturers. Japanese imports had exploded stateside, leading President Reagan to take action to curb the avalanche of foreign competition, asking for voluntary restrictions stating, ‘until our industry gets back on its feet,’ as reported by The Washington Post. Foreign cars were different from American models at the time, in that they featured front-wheel drive and offered more efficiency with better miles-to-the-gallon. U.S. automakers were still manufacturing massive vehicles

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