Kawasaki’s 2024 Super Bowl Ad Proves Mullets And Side-By-Sides Are The Perfect Combo

Business in the front, party in the back; that’s how some may describe the controversially glorious hairstyle that is the mullet. Or if you were a certain Japanese motorcycle brand named Kawasaki, that’s an apt description for a new side-by-side ride that serves an aggressive blend of raw performance and automobile tech. Kawasaki has dropped its Super Bowl ad, the fittingly titled ‘Mullets,’ to introduce the Ridge side-by-side, and it has a few moments that nail the brawny appeal

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