We’ve seen a flurry of high-end cameras this year, from the Sony A1 and Fujifilm GFX100S, but the big one that most of us would actually buy is the rumored Sony A7 IV, which is expected to be the successor to the classic Sony A7 III.

When it launched back in April 2018, the Sony A7 III was a landmark camera for a few different reasons. Firstly, it put Sony firmly on the map as a pro camera brand to be reckoned with.
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