Sony’s A7 III has, quite deservedly, proved to be a big smash for the company, but a recent report by Japanese website BCNRetail indicates that the year-old model may be starting to lose its luster.
The website, which publishes monthly reports into mirrorless sales figures in Japan, notes that the A7 III maintained its lead in terms of full-frame mirrorless market share in April, although a slight dip in sales in the last week of the month coincided with an increase in sales of Nikon’s Z6 full-frame mirrorless camera.
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https://www.techradar.com/news/sony-a7-iii-losing-full-frame-camera-share-to-nikon-in-japanese-market-report