Last March, Apple harnessed the power of the masses to spread the word about the iPhone 6’s photography prowess, resulting in a gallery of more than 50 images plastered in billboards across 70 cities, spanning 24 countries. And now, to prove that its latest smartphones aren’t just for stills, Apple is expanding the Shot on iPhone 6 to the realm of video. The new World Gallery now features short videos from seven videographers that will be showcased in cinemas and TVs in 23 countries across the world.

While the first World Gallery demonstrated the quality of the iPhone 6 and iPhone 6 Plus cameras, this latest selection of videos adds something more to the table. It exemplifies their ease of use, empowering photographers to record videos even in the most trying of scenes. They also flaunt the power of the iOS 8 camera software, both in the special effects department as well as in stabilization.
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