What do you do with a cube that fits in the palm of your hand, sticks to metal with a magnet, and takes photos and video? You capture the world around you, of course. You capture it casually, and you capture it with the playfulness and joy that the Polaroid brand has always been about. When I first saw the Polaroid Cube (then called C3 Action Sports Video Camera) at a technology convention, I was excited at the prospect.
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