Opinion: The 6 Ways Canon Can Win the Mirrorless Race

Canon will have to really up their game if they want to overtake Sony and win the Mirrorless race.

Come with me on a journey to 2012. Things were going fantastically well for Canon. They were riding high thanks to the success of the Canon 5D II, the 5D III had just hit the streets, and it too was a roaring success. Canon had the camera market under their thumb, and they looked untouchable. Nikon was doing well, but even their cameras, as strong as they were, just couldn’t keep up. Canon reigned over the camera world until Sony lit the base of their throne on fire in 2014 with the release of the Sony a7. After this release, the rest, as they say, is history.

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