Can an algorithm price your photos better than you? Zenfolio thinks so

Zenfolio has announced Smart Pricing, a new data-driven feature to the company’s photography platform. The technology, according to Zenfolio, is designed to help photographers set what it considers to be the optimal prices for their prints and products, in hopes they can be more competitive in the marketplace. .

Smart Pricing uses data based on historical sales data from hundreds of thousands of transactions, photographic genre, geographic location and other key market factors.

Read more