Next-gen OLED TVs could boost brightness without a price hike – here’s how

There’s great news for the future of the best OLED TVs, because the next big leap forward for the tech could cut power consumption by 25%, according to one of the companies taking the lead on this development. That’s possible with the use of a new blue phosphorescent material used in the pixels, or so says the VP of Business Development of Universal Display, which is working on the tech.In OLED TVs in particular, efficiency has a huge impact

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