Amazon is set to double down with ads on Prime Video and Fire TV is next

File this under not-entirely-surprising news: fresh from announcing that it’ll be bringing ads to Prime Video next year, Amazon has decided to up the ad count on its Fire TV platform too. According to Lowpass, the insider newsletter by Janko Roettgers, Amazon now makes more money from ads and advertising services than it does from subscription fees – and it wants its TV and video services to contribute more cash to that pot.Roettgers had a chat with Amazon’s director of Fire

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