Tim Cook explains why Apple’s generative AI could be the best on smartphones – and he might have a point

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It’s an open secret that Apple is going to unveil a whole host of new artificial intelligence (AI) software features in the coming weeks, with major overhauls planned for iOS 18, macOS 15, and more. But it’s not just new features that Apple is hoping to hype up – it’s the way in which those AI tools are put to use.Tim Cook has just let slip that Apple’s generative AI will have some major “advantages” over its rivals. While
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