Amazon’s new AI chatbot wants to be your personal shopper for impulse buys

If there’s one tech innovation that our bank accounts didn’t need in 2024, it’s an Amazon chatbot with infinite knowledge of the site’s array of potential impulse buys. But unfortunately for our savings, that’s exactly what we’ve just been given in the form of Rufus.Amazon says its Rufus chatbot has now launched in the US in beta form to ‘a small subset of customers’ who use its mobile app, but that it’ll ‘progressively roll out to additional US customers

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