Samsung regains smartphone sales crown from Apple

The South Korean electronics giant’s market share shrinks to 24 percent from 31 percent a year ago, but that’s still enough to beat Apple.

Samsung Electronics has recaptured its title as the world’s top smartphone maker, according to new research released Tuesday.

The South Korean electronics giant shipped 83.2 million smartphones worldwide during the first quarter of 2015, capturing 24 percent of the smartphone market, according to market researcher Strategy Analytics. While that’s a decrease from its 31 percent marketshare a year ago, it still bests the 17.7 percent marketshare Apple recorded with 61.2 million units shipped during the quarter. The iPhone maker’s market share expanded on the 15.3 percent it commanded a year ago but shrank from the 19.6 percent it captured in the fourth quarter of 2014, according to Strategy Analytics.

 

 

“Samsung continued to face challenges in Asia and elsewhere, but its global performance has stabilized sufficiently well this quarter to overtake Apple and recapture first position as the world’s largest smartphone vendor by volume,” Neil Mawston, executive director at Strategy Analytics, said in a statement.

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