Today Apple reported their second quarter 2015 financial results with iPhone, Mac, and the App Store at the head of their release. In addition to an “all-time record performance” of the App Store, Apple reported that iPhone and Mac sales were amongst the best in any 2nd quarter in the history of the company. “The continued, strength of iPhone, Mac, and the App Store …” said CEO Tim Cook, “drove our best March quarter results ever.” Compared to last year at this time, iPhone sales look monstrous.
One year ago we didn’t yet have the iPhone 6 or the iPhone 6 Plus. Attention to rumors and leaks was reaching fever pitch, and – as such – iPhone sales were low.
You wouldn’t want to be the last person buying an old iPhone when the new iPhone was about to be revealed.
Back one year ago in this quarter, Apple sold 43,719,000 iPhones, bringing in a revenue of $26,064,000,000 (that’s $26 billion). Fast forward to Q2 2015 and you’ll see sales of 61,170,000 units of iPhone, and a revenue of $40.282 billion.
That’s down from the previous quarter, Q1 of 2015, Apple’s biggest quarter ever for iPhone sales. Q1 2015 had Apple selling 74,468,000 units and bringing in $51,182 in profit.
Stay tuned as we run down the rest of the earnings here for Apple’s Q2 2015.