Charged up: Michael Kors is here for women who don’t want an Apple Watch

The Access Runway is a stylish smartwatch that could sell big

If I asked ten of my female friends to come up with a smartwatch they’d wear, it would probably look something like the Michael Kors Access Runway. It’s far from perfect but I think the Access Runway is ready to break out as an everyday, fashion smartwatch.

Which coincidentally it looks like it’s about to. Alongside a new ceramic model and some custom MKGO dials, this week Michael Kors announced a new marketing campaign with Google for the holidays.

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https://www.wareable.com/fashion/michael-kors-access-runway-mainstream-6703