Rolls-Royce unveils Project Cullinan SUV engineering mule

Last February, luxury car maker Rolls-Royce surprised the automobile industry by declaring that it will be dipping its toes into the SUV segment, though of course it prefers not to call it that. Dubbed Project Cullinan, this “Effortless Everywhere” all-terrain motor car would be poised to take on the Bentley Bentayga in almost everything, probably including the price. Fast-forward two months later, Rolls-Royce is giving the public a peek at the first step in that new dream, an engineering mule that will kickstart the development and testing phase of the SUV all-terrain motor car.

This engineering mule, as you might already guess from its name, exists solely to become the testbed for Rolls-Royce’s on-road and off-road tests, a sort of guinea pig, though that seems like an inappropriate name for a car of this caliber. The car maker says very little in the way of the car’s abilities and focuses instead on the rigorous tests it will go through. It will drive through various surfaces, initially on-road paths, including Belgian PavĂ©, cobblestones, corrugated concrete, noise development and measurement surfaces, resonance road, and acceleration bumps.

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