Two different approaches to the same theme, but which offers the better deal

Not your average comparison

Imagine, if you will, that you are thinking about two cars essentially built by the same manufacturer that are identical in more ways than they are different, yet are quite disparate in terms of street status and retail pricing.

Exactly how do you lay down the criteria for mounting, if not an argument, then at least a sensible discussion?
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https://www.motoring.com.au/lexus-ux-v-toyota-c-hr-2019-comparison-118017/