2017 Audi Q3 – First Impressions

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Long ago, Audi was dominating Rallycross events in a Sport Quattro S1. It helped to brand Quattro as one of the best all-wheel drive systems in the world. Several years later, the A8 garnered popularity with its starring role in The Transporter, while the TT earned the attention of passersby who gave themselves whiplash as they took in the unusual design for the time. Since then, the RS4 and R8 eared themselves a spot on many dream lists across the world and more pedestrian Audis like the A4 were eating into BMW’s sales.

The aforementioned are all cars. Today, things are a bit different over at Audi as it seems the priority is to invest more and more into SUVs. In North America, there are already three in the lineup. A fourth, the Q2, is on sale overseas and is expected to eventually arrive on our shores. Then there’s the Q8 which is expected to be even bigger than the Q7 along with a four-door coupe-like SUV a la BMW X6 that is also expected to join the family.

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