The world loves to hybridize. Every good thing is at some point successfully (or not) blended with something else for a new creation. If a toaster means crispy and an oven means thoroughly cooked, then a toaster oven is sheer brilliance.
This logic is behind some incredible product and technology innovations, but it doesn’t always work out. It seems like 80 percent of Shark Tank pitches are ill-conceived commodity combos, while only a handful have broad appeal.
So when Ducati introduced its XDiavel, promising cruiser ride quality and sport bike performance, more than a few eyebrows were raised. But the Italian motorcycle manufacturer tends not to act without confidence, and its products can hardly be called half-baked. This may just be a hybrid niche worth filling.
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