The LG rollable TV is going on sale in 2019, and while you might be skeptical about the practical benefits of flexible, you can’t help but be wowed when you see the screen in person. Shown off in production form at CES 2019 this week, the LG Signature OLED TV R can be both as expansive as a flagship 65-inch set, but as discreet as a chunky soundbar.

We’ll admit, we weren’t sure production was ever really on the cards for the LG rollable OLED TV. Back at CES 2018 when the company showed it off in prototype form, it seemed more akin to a glitzy demonstration of the display-maker’s manufacturing prowess more than an intention for actual sales.
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